The Miss Rodeo Texas Pageant began in 1963 to promote Texas pride, Western heritage and the professional sport of rodeo. Miss Rodeo Texas is open to girls ages 19-24, and the Miss Rodeo Texas Teen for girls ages 14-18. The pageant also just recently added a Miss Rodeo Texas Princess contest for girls ages 9-13.

Contestants go through a week of horsemanship, interviews, speeches, dancing, modeling and presentations, culminating with the Coronation on the final evening. Judges then make their final decisions based on the criteria of horsemanship skills, appearance and personality.

The winner of Miss Rodeo Texas goes on to represent the state in the yearly Miss Rodeo America Pageant in Las Vegas, as well as numerous other nationwide promotional appearances.